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Christine Hall .png
Passionate about building community
Dynamic, award-winning Marketing Director with 20+ years’ experience in Community Development projects and Senior Living.

Open to  new opportunites

Christine, a highly experienced professional with a distinguished career in developing recognized programs for Mixed Use, Active Adult, and Senior Living projects, is actively seeking new job opportunities where she can utilize her passion for marketing, branding, and public relations to achieve proven results.

A commitment to  leadership in marketing, branding, and public relations

Christine Hall - Website  (4).png

Expertise

FTJ Care Center Grand Opening .jpg

For over two decades, I have built a career of accomplishments and recognized programs within Mixed Use, Active Adult, and Senior Living communities/projects. My passion for marketing, branding, and public relations is backed by proven results. 

Christine is currently open to new career opportunities.

Career HighLights

Developed and implemented the sales and marketing program for a brand new 3,200-acre mixed use master planned community selling 1,500 homes.  Northwest Landing Mixed Use Master Planned Community, Weyerhaeuser Real Estate Company.

Mixed Use

Created and implemented all marketing, brand and PR initiatives from start-up for Jubilee, a 1,500 home Active Adult community in Lacey, WA, with revenue of approximately $300 million, 20% above performa.

Active Adult

Completely updated a 90-year-old Senior Living community’s legacy brand.  Transformed marketing strategies from print/broadcast to a vibrant lead and sales generating organization via a full digital platform increasing new lead generation by 300% and restoring occupancy to 97% .

Senior Living

<p class="font_7"><strong>Franke Tobey Jones Senior Living, </strong><em><strong>Senior Director of Marketing and PR</strong></em></p>
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  <li><p class="font_7">Serve on the Senior Management Team that oversees operations of the community including strategic planning and reports to the Board of Directors.</p></li>
</ul>
<p class="font_7"><br></p>
<p class="font_7"><strong>Jenamar Communities, </strong><em><strong>Vice President of Marketing</strong></em></p>
<ul class="font_7">
  <li><p class="font_7">Served on the Jenamar Executive Team and was involved in nearly all decisions of the Jubilee Active Adult (1,500 homes) and Edgewater (600 conventional home) communities as they were being developed and built, including all infrastructure, homes and community amenities.</p></li>
</ul>
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<p class="font_7"><strong>Weyerhaeuser Real Estate Company, </strong><em><strong>Director of Marketing</strong></em></p>
<ul class="font_7">
  <li><p class="font_7">Served on the Northwest Landing Development Team that designed all community infrastructure, residential and commercial building and amenities for this 3,200-acre master planned community.</p></li>
</ul>
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<p class="font_7"><strong>Regional Shopping Centers</strong> – <em><strong>Director of Marketing</strong></em></p>
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  <li><p class="font_7">Served on the management teams of six regional shopping centers (each million sq ft+ malls) in four states, reported to the Board of Directors</p></li>
  <li><p class="font_7">Coordinated the sales and marketing efforts with hundreds of mall merchants, department stores and their home offices.</p></li>
  <li><p class="font_7">Served as the Annual Conference Chairperson three years in a row for an 800-employee shopping center company. In charge of coordinating every conference detail including the venue, theme, speakers, food, award ceremony, outings, fun night, etc.</p></li>
</ul>
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<p class="font_7">&nbsp;<strong>Toastmaster International (volunteer positions)</strong></p>
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  <li><p class="font_7"><em><strong>District Governor</strong></em> – Led and inspired a volunteer district leadership team of 30 Toastmaster members, 250 club officers across 60 clubs. Helped write and achieve the District Success Plan placing #9 worldwide.</p></li>
  <li><p class="font_7"><em><strong>Lt</strong></em><em>. </em><em><strong>Governor of Education and Training</strong></em> – Helped lead the district (60 clubs and 2,500 members) in education and leadership goals to #4 worldwide.</p></li>
  <li><p class="font_7"><strong>Toastmasters International “</strong><em><strong>Top 5 Club Membership Drive</strong></em><strong>” Award Winner (3 times) </strong>– Created innovative, fun membership drives that inspired club members to participate.</p></li>
</ul>
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<p class="font_7"><strong>Junior Achievement –</strong><em><strong> Program Administrator and Board of Directors</strong></em><strong> (volunteer positions)</strong></p>
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  <li><p class="font_7">Served on three Junior Achievement (JA) Board of Directors in Utah</p></li>
  <li><p class="font_7">Oversaw and led all three JA programs (Student Company Program, Business Basics and Applied Economics) in Ogden, Utah.&nbsp; Trained 50 business executives on how to guide JA club operations, planned trade fairs, award banquets and more.</p></li>
</ul>

Leadership

Endorsements

Sarah Idstrom
Director of Philanthropy
"Chris knew she needed to bring life into a 90 year old organization, and also knew that a very intentional marketing and communications plan needed to be put into place.  While working with seniors and their families to enliven the community’s image, she re-set the marketing and communications plans to be more aggressive and also in line with the current and burgeoning senior industry. Chris is a very hard working marketing professional.  Her research and strategies are sound, and her output is truly impressive.  She knows how to get people in the sales door, keep them interested and stay on top of what the future trends of interest will be." 
Ted Corcoran
Sr VP, Toastmasters International
“Chris is adept at planning, organizing, implementing, monitoring and reviewing – the very essence of management.  Allied to this, she possesses top-level leadership skills, thus inspiring her team to peak performance always. As a person, Chris is warm, caring, enthusiastic, loyal and totally committed to everything she is involved in.  She also has the rare attribute of being able to shift between thinking strategically and attending to detail, as the situation commands. Chris is never happier than when she is leading a highly performing team.”
Raelene Rogers
Co-Owner, McCament & Rogers
“I watched Chris start at a new home community, winning many awards along the way.  It was Chris’ leadership that modeled the community.  If Chris set a goal you could depend on it happening.  She was the captain of our team and always at the helm of the ship.  She kept us on course, guiding us to a successful community and always presented herself with poise and dignity.  You will find it a privilege and an honor to have her on your team.”
David Brentlinger
Sr. VP, Weyerhaeuser Realty Investors
"Chris is one of the best-organized and focused professionals I have had the pleasure to work with.  She is always on time and on budget, and one of her strongest skills is motivating her team to high performance. Chris always presented a professional approach to even the most frustrating situations.  I can say unequivocally that Chris performed extremely well, and that I considered Chris a strong and key member of the project management team."
Mel Weipert
Owner, MGW Advertising
"Christine's marketing plans compare to any of the finest marketing firms in the nation producing incredible sales results. She was always available and willing to learn and understand everyone’s point of view.  Her appealing and pleasing nature, and excellent speaking skills are invaluable assets in her interactions with people.  Quite simply, she maximizes the brand, on-time and on-budget. This marketing expert will definitely exceed your expectations."
Wayne Hammer
VP, Talmo Inc.
"Chris joined a start-up operation, helped us grow into the highest volume builder in the County and created a brand that outlived the company.  She always exemplified professionalism in all endeavors, built team comradery, vendor loyalty and a positive attitude in all of her work. Christine is a strong but adaptive leader."
JJ McCament
Co-Owner McCament and Rogers
"While Chris didn’t participate in the land use hearings, her work supported the effort of urban planners, engineers and construction workers with media coverage and events that involved many community organizations.  Don’t be tempted to dismiss an incredible resume because it looks too good to be true.  Chris Hall is a gifted individual with a solid work ethic that results in accomplishments of unexpected magnitude.  She’s honest, trustworthy, caring, and nothing about her is ordinary.  Please give Chris Hall serious consideration when you are looking for a exceptional marketing professional."
Kathleen Deakins
President, Jay Ray
"Chris is an experienced marketing professional widely recognized for her success with branding and her ability to rally a team. Chris created some of the most thoughtful, well-researched and detailed marketing plans I’ve seen, clearly tied to traffic and lead generation. Her efforts resulted in high market awareness and strong sales, regularly attracting more prospective buyers than competing communities. I recommend Chris highly for her knowledge of marketing, her enthusiasm and energy, and her strong leadership and organizational skills."

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